Best Shampoo for White Hair of 2025

Lisa Bechard Avatar
Lisa Bechard
Last Updated: Jan 10, 2025

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Shampoo for white hair is specially formulated to cater to the unique needs of those with white or gray hair. These shampoos are designed to enhance the natural shine of white hair while preventing yellowing and discoloration. They also contain ingredients that nourish and strengthen the hair, leaving it soft, smooth, and manageable. Some white hair shampoos also include ingredients such as lavender or chamomile to soothe the scalp and provide a pleasant aroma. Whether you have natural white hair or colored hair that needs special care, shampoo for white hair is an excellent choice for maintaining healthy and vibrant locks.

At a Glance: Our Top Picks

Salerm White Hair Shampoo Cover #TOP 1
Salerm White Hair Shampoo
ftb score rating icon 9.8
MATRIX Total Results So Silver Color Depositing Purple Shampoo Cover #TOP 2
MATRIX Total Results So Silver Color Depositing Purple Shampoo
ftb score rating icon 9.7
RUSK Deepshine Platinum Shampoo Cover #TOP 3
RUSK Deepshine Platinum Shampoo
ftb score rating icon 9.5

Top 10 Shampoo for White Hair

#TOP 1

Salerm White Hair Shampoo

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Salerm White Hair Shampoo Cover
Salerm Shampoo For White Hair, 16.8 Ounce

Salerm White Hair Shampoo is specifically designed for those with white hair. It effectively removes yellow tones, restoring brightness and luminosity to your locks. When you use this shampoo, simply apply it to wet hair, allowing it to sit for five minutes for maximum effect. This process not only cleanses your hair but also enhances its shine, making it look vibrant and healthy. Enjoy the convenience of a product that not only cleans but also revitalizes your hair’s natural beauty.

What We Like
Removes yellow tones
Enhances brightness
Easy application
Quick five-minute treatment

MATRIX Total Results So Silver Color Depositing Purple Shampoo

MATRIX
P23093
PURPLE
MATRIX Total Results So Silver Color Depositing Purple Shampoo Cover
Matrix So Silver Purple Shampoo | Neutralizes Yellow Tones | Color Depositing, Brightening & Toning | For Color Treated, Blonde, Grey, White and Platinum Hair | 10.1 Fl. Oz. | Vegan

MATRIX Total Results So Silver Color Depositing Purple Shampoo is a toning purple shampoo that neutralizes unwanted yellow tones in all blonde, platinum, grey and silver hair. Its hydrating formula illuminates highlights on blondes and adds shimmering brightness for color treated or natural hair. This shampoo deposits violet pigment, neutralizes brassy warm tones and gets rid of dull, yellow tones without stripping color while also rehydrating dry hair with extra moisture and color care. The So Silver Collection includes So Silver Conditioner with extra moisturizing benefits with toning shampoo and So Silver Toning Spray to enhance neutralization in between uses and professional salon visits.

What We Like
Neutralizes unwanted yellow tones in all blonde, platinum, grey and silver hair
Hydrating formula illuminates highlights and adds shimmering brightness
Deposits violet pigment, neutralizes brassy warm tones and gets rid of dull, yellow tones without stripping color
Rehydrates dry hair with extra moisture and color care
So Silver Collection includes So Silver Conditioner and Toning Spray for maximum benefits
#TOP 3

RUSK Deepshine Platinum Shampoo

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RUSK Deepshine Platinum Shampoo Cover
RUSK Deepshine Platinum Shampoo, 12 Oz, Gentle Cleansing Shampoo, Brightening Boost for Platinum, Silver, Gray, White, and Blonde Hair, Removes Yellows, Brightens Hair Color

RUSK Deepshine Platinum Shampoo is a gentle cleansing shampoo that brightens platinum, silver, gray, white, and blonde hair while removing yellows. It adds shine and has an aromatic scent. The shampoo also detangles and improves hair texture, making it smoother and softer.

What We Like
Gently cleanses and brightens hair
Detangles and improves hair texture
Adds shine and has an aromatic scent

Clairol Professional Shimmer Lights Purple Shampoo

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Clairol Professional Shimmer Lights Purple Shampoo Cover
Clairol Professional Shimmer Lights Purple Shampoo, 16 fl. Oz, Neutralizes Brass & Yellow Tones, For Blonde, Silver, Gray & Highlighted Hair Packaging May Vary

Clairol Professional Shimmer Lights Purple Shampoo is specially formulated for blonde, silver, gray, and highlighted hair. It neutralizes brass and yellow tones, removes dull yellow in gray white hair, and renews and refreshes faded highlights. This shampoo leaves hair shiny without any residue.

What We Like
Neutralizes brass and yellow tones
Removes dull yellow in gray white hair
Renews and refreshes faded highlights
Leaves hair shiny without any residue

Pantene Silver Expressions Purple Shampoo and Hair Toner

Purple Shampoo
Pantene Silver Expressions Purple Shampoo and Hair Toner Cover
Pantene Silver Expressions, Purple Shampoo and Hair Toner, Pro-V for Grey and Color Treated Hair, Lotus Flowers, 17.9 Fl Oz

Pantene Silver Expressions Purple Shampoo and Hair Toner is designed for grey and color-treated hair. It reduces dullness, eliminates brassy tones, and maintains your silver strands by neutralizing excess yellow brought on by the environment. Its formula is 100% paraben-free and silicone-free, and it infuses your locks with fresh, luxurious lotus flower fragrance. For best results, massage into hair daily, making sure you hit the brassiest areas, and let it sit for 3-5 minutes before rinsing.

What We Like
Reduces dullness and eliminates brassy tones
Maintains silver strands by neutralizing excess yellow
100% paraben-free and silicone-free
Infuses locks with fresh, luxurious lotus flower fragrance
Easy to use daily
#TOP 6

Klorane Plant-Based Purple Shampoo with Centaury

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White
Klorane Plant-Based Purple Shampoo with Centaury Cover
Klorane Plant-Based Purple Shampoo with Centaury, Brightens Blonde, Platinum, Silver, Gray or White Hair, Neutralizes Unwanted Yellow and Copper Tones, Paraben, Silicone and Sulfate Free, 13.5 fl.oz.

Klorane Plant-Based Purple Shampoo with Centaury is designed for blonde, platinum, silver, gray or white hair. It neutralizes unwanted yellow and copper tones while restoring and maintaining hair's brightness and vibrancy. The shampoo also enhances silver highlights, leaving your hair nourished, bouncy and soft.

What We Like
Neutralizes unwanted yellow and copper tones
Restores and maintains hair's brightness and vibrancy
Enhances silver highlights
#TOP 7

Jhirmack Silver Brightening Shampoo Set

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Jhirmack Silver Brightening Shampoo Set Cover
Jhirmack Silver Brightening Purple Shampoo Set of 4 for all types of silver, grey, and blonde hair

The Jhirmack Silver Shampoo is designed for all shades of silver, gray, and blonde hair. It effectively eliminates unwanted yellow and brassy tones, helping you achieve a vibrant look. Enriched with macadamia nut oil and collagen, this formula strengthens and hydrates your hair, ensuring it feels soft and manageable without any greasy feel. Additionally, with the inclusion of CoQ10, it protects your hair from damage caused by styling and environmental factors, promoting healthier-looking strands. This shampoo set is perfect for anyone wanting to maintain their beautiful silver or blonde hair.

What We Like
Removes brassy tones
Strengthens and moisturizes
Protects from styling damage
Suitable for all silver shades
#TOP 8

Salerm HAIRLAB White Hair Shampoo

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Salerm HAIRLAB White Hair Shampoo Cover
Salerm Cosmetics HAIRLAB WHITE HAIR SHAMPOO 10.6 OZ

Salerm White Hair Shampoo is designed to enhance and protect your hair color. With its antioxidant properties, it helps maintain a vibrant look while keeping your hair shiny and luminous. Infused with Provitamin B5 and fruit acids, this shampoo nourishes your hair, ensuring it looks healthy and radiant. Plus, it’s free from parabens and is 100% vegan, making it a great choice for those who are environmentally conscious. If you have colored, bleached, or gray hair, this shampoo is especially formulated to meet your needs.

What We Like
Enhances hair color
Boosts shine and luminosity
Vegan and paraben-free
Nourishing ingredients
#TOP 9

Kitsch Purple Shampoo Bar for Blonde Hair

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Kitsch Purple Shampoo Bar for Blonde Hair Cover
Kitsch Purple Toning Shampoo Bar for Color Treated & Grey Hair, Made in US, Removes Brass & Yellow Undertones from Blonde, Grey & White Hair, Paraben-Free, 3.2oz

Kitsch Purple Shampoo Bar is a vegan, all-natural solid shampoo designed to neutralize yellow/brassy tones in blonde and red hair, boost natural highlights, and add shine to your hair. It is enriched with biotin to strengthen hair, reduce dullness, and make it more vibrant. The shampoo bar is 100% compostable, zero waste, and plastic-free, making it an eco-friendly choice. Kitsch's sulfate-free body wash for women and men is cruelty-free, vegan, and free of parabens, phthalates, silicones, and artificial fragrances.

What We Like
Vegan and all-natural
Neutralizes yellow/brassy tones and adds shine
Enriched with biotin for stronger, more vibrant hair
#TOP 10

Bablabear MEIDU Black Hair Dye Shampoo

Bablabear
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Bablabear MEIDU Black Hair Dye Shampoo Cover
Bablabear MEIDU Black Hair Dye Shampoo, Semi-Permanent Gray Coverage for Women and Men, 3 in 1 with Natural Ingredients, Lasts 30 Days/500ml

Bablabear Black Hair Dye offers a user-friendly solution for achieving vibrant black hair. The upgraded formula allows you to confidently color your hair while ensuring smoothness, thanks to the addition of Argan Oil, Olive Oil, and Turmeric. These natural ingredients help eliminate frizz, leaving your hair looking sleek and healthy. This versatile product can be used on various hair types, including gray and light brown, and even darkens beards. The application is straightforward; simply apply the shampoo on dry hair, let it sit for 15-20 minutes, and rinse. Enjoy effortless coloring with lasting results!

What We Like
Easy application
Natural ingredients
Frizz control
Versatile use
Buying Guide Image

Frequently Asked Questions (FAQs)

1. What is the best way to keep white hair white?

To keep white hair white, use a shampoo specifically formulated for white or gray hair that has a blue or violet color to neutralize yellow tones. Avoid shampoos with yellow tones.

2. What should I wash my white hair with?

Wash white hair with a purple-hued shampoo once every other week. These shampoos are designed to counteract the yellow tones that white hair can sometimes have.

3. How often should you use purple shampoo on white hair?

Use purple shampoo on white hair once a week or as needed to combat brassiness. It's not meant to be used every day.

4. How can I enhance my white hair naturally?

Enhance white hair naturally by using clarifying or color-balancing shampoos. You can also add highlights, lowlights, or a touch of color to enhance the beauty of your white hair.

5. How do I take care of my white hair?

Take care of white hair by experimenting with different cuts, using nourishing hair products, protecting it from the sun, working with its natural texture, avoiding hot styling tools, and using satin pillows.

6. How can I make my white hair soft and shiny?

To make white hair soft and shiny, use a deep conditioning hair mask once or twice a week, add a few drops of argan oil for shine, and use a leave-in conditioner to tame flyaways and add softness.

Editor's Notes

During our shampoo for white hair research, we found 48 shampoo for white hair products and shortlisted 10 quality products. We collected and analyzed 320,792 customer reviews through our big data system to write the shampoo for white hair list. We found that most customers choose shampoo for white hair with an average price of $20.06.

The shampoo for white hair are available for purchase. We have researched hundreds of brands and picked the top brands of shampoo for white hair, including Salerm, MATRIX, RUSK, Clairol Professional, Pantene. The seller of top 1 product has received honest feedback from 4,533 consumers with an average rating of 4.9.

Written by
Lisa Bechard Avatar

Lisa Bechard is a skin therapist with 12 years of working experience in the beauty industry and also an experienced beauty writer who has expertise in skincare, medical aesthetics and cosmetic surgery, and wellness. Her writing skills are excellent and all her content is very persuasive and insightful.