Best Aveeno Shampoo of 2026

Lisa Bechard Avatar
Lisa Bechard
Last Updated: Jan 12, 2026

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Aveeno's shampoo line is designed to nourish and strengthen hair while keeping it soft and manageable. Their formulas are made with natural ingredients such as oat and wheat proteins, which help to repair and protect hair from damage. Aveeno's shampoos are also free from harsh chemicals like sulfates and parabens, making them gentle enough for daily use. With a variety of options available for different hair types and concerns, Aveeno's shampoo line is a great choice for those looking for a natural and effective hair care solution.

At a Glance: Our Top Picks

Aveeno Farm-Fresh Oat Milk Sulfate-Free Shampoo Cover #TOP 1
Aveeno Farm-Fresh Oat Milk Sulfate-Free Shampoo
ftb score rating icon 9.9
Aveeno Fresh Greens Blend Shampoo Cover #TOP 2
Aveeno Fresh Greens Blend Shampoo
ftb score rating icon 9.8
Aveeno Rose Water & Chamomile Shampoo Cover #TOP 3
Aveeno Rose Water & Chamomile Shampoo
ftb score rating icon 9.6

Top 10 Aveeno Shampoo

Aveeno Farm-Fresh Oat Milk Sulfate-Free Shampoo

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Aveeno Farm-Fresh Oat Milk Sulfate-Free Shampoo Cover
Aveeno Farm-Fresh Oat Milk Sulfate-Free Shampoo with Colloidal Oatmeal & Almond Milk, Moisturizing Shampoo for All Hair Types, Safe for Color-Treated Hair, Paraben & Dye-Free, 12 Fl Oz

Aveeno Farm-Fresh Oat Milk Sulfate-Free Shampoo with Colloidal Oatmeal & Almond Milk is a moisturizing shampoo for all hair types. It is free of sulfates, dyes, and parabens, and is safe for color treated hair. It is infused with almond milk for lightly nourished, soft strands from root to tip and a healthy scalp. Customers have noted that it lathers well, has a pleasant scent, is gentle, and helps with dry scalp. However, some customers have noted that it has a strong scent and can cause build-up on the scalp.

What We Like
Lathers well
Pleasant scent
Gentle
Helps with dry scalp

Aveeno Fresh Greens Blend Shampoo

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Aveeno Fresh Greens Blend Shampoo Cover
Aveeno, Fresh Greens Blend Sulfate-Free Shampoo with Rosemary, Peppermint & Cucumber to Thicken & Nourish, Clarifying & Volumizing Shampoo for Thin or Fine Hair, Paraben-Free, 12oz

Experience a refreshing and volumizing hair wash with Aveeno Fresh Greens Blend Shampoo. Infused with oats, rosemary, peppermint, and cucumber, this farm-fresh inspired shampoo clarifies and thickens fine to medium hair, while adding light moisture. The cooling freshness of rosemary, peppermint, and cucumber enhances your natural beauty. This sulfate-free shampoo is safe for color-treated hair and is free of sulfates, dyes, and parabens. Aveeno has been a trusted household brand since 1945, and their hair care products are blended with wholesome ingredients to soothe your scalp and nourish your strands for beautiful hair from root to tip.

What We Like
Gentle, plant-based ingredients
Natural volume and lift
Refreshing, pleasant fragrance
Free from harsh chemicals
Effective for fine, wavy hair

Aveeno Rose Water & Chamomile Shampoo

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Aveeno Rose Water & Chamomile Shampoo Cover
Aveeno Rose Water & Chamomile Shampoo for Dry Hair, Hydrating, 12 fl oz(Packaging May Vary)

Aveeno Chamomile Shampoo is designed to transform dry hair into a soft and bouncy mane. Infused with soothing rose water and gentle chamomile, it helps your hair feel luxurious and petal-soft. This shampoo not only cleanses but also hydrates your hair and scalp, promoting healthy strands from root to tip. With its natural ingredients, it nourishes your scalp without harsh chemicals, making it suitable for all hair types. Experience the calming benefits of nature with every wash, as you enhance your hair's natural beauty.

What We Like
Softens dry hair
Hydrates from root to tip
Sulfate and paraben-free
Gentle on the scalp
#TOP 4

Aveeno Strength & Length Plant Protein Blend Shampoo

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Aveeno Strength & Length Plant Protein Blend Shampoo Cover
Aveeno Plant Protein Blend Shampoo for Strong Healthy-Looking Hair, 12 fl oz

Aveeno Strength & Length Plant Protein Blend Shampoo is a vegan formula designed to keep hair growing strong and healthy-looking. It nourishes and strengthens strands while controlling frizz, and is infused with plant protein, vegan keratin, chia seeds and oat as its first ingredient to leave hair soft and manageable with every use. Customers love the lather, scent, and how it makes their hair feel soft and manageable without conditioner.

What We Like
Vegan formula designed to keep hair growing strong and healthy-looking
Nourishes and strengthens strands while controlling frizz
Infused with plant protein, vegan keratin, chia seeds and oat
Lathers nicely and has a pleasant scent
Makes hair feel soft and manageable without conditioner
#TOP 5

Aveeno Kids Curly Hair Shampoo

Aveeno Kids Curly Hair Shampoo Cover
Aveeno Kids Curly & Coily Hair Shampoo, Hydrating Shampoo for Type 3 & 4 Hair, Kids Curly Hair Products suitable for Sensitive Scalps with Oat Extract & Shea Butter, Paraben-Free, 12 fl. oz

Aveeno Kids Curly Hair Shampoo with Oat Extract & Shea Butter is a gentle, hypoallergenic shampoo designed to cleanse, nourish, and hydrate curly hair. Enriched with shea butter and oat extract, this shampoo improves manageability, defines curls, and controls frizz without harsh cleansers. It is tear-free, paraben-free, phthalate-free, sulfate-free, dye-free, and phenoxyethanol-free, making it suitable for sensitive skin and scalp. From a pediatrician- and dermatologist-recommended brand, Aveeno Curly Hair Shampoo for kids makes a perfect addition to your kids' daily haircare routine.

What We Like
Great for curly hair
Soft and natural ingredients
Hydrates and adds shine
Good for sensitive skin
Effective against tangles
#TOP 6

Aveeno Skin Relief Shampoo 300ml

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Aveeno Skin Relief Shampoo 300ml Cover
Aveeno Skin Relief Soothing Shampoo 300ml

Aveeno Soothing Shampoo is designed to provide relief for those suffering from an itchy, very dry, and sensitive scalp. Its gentle formula not only cleanses your hair but also soothes discomfort, making it perfect for everyday use. You can feel confident using it on thin or fragile hair without worry. This shampoo is clinically proven to maintain your scalp's natural balance, ensuring a comfortable experience. Plus, it's lightly scented and soap-free, so you can enjoy a refreshing wash without harsh ingredients.

What We Like
Relieves itchy scalp
Gentle for sensitive skin
Safe for daily use
Lightly scented

Aveeno Blackberry Quinoa Protein Blend Shampoo

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Aveeno Blackberry Quinoa Protein Blend Shampoo Cover
OGX Aveeno Color Protect Strengthen+ Blackberry Quinoa Shampoo, Fresh, 12 Fl Oz

Aveeno Blackberry Quinoa Protein Blend Sulfate-Free Shampoo is a scalp-soothing farm-fresh inspired shampoo blend infused with blackberry & quinoa protein to help preserve color & protect against heat styling. It is free of sulfates, dyes & parabens, good for all hair types & ideal for color treated hair. Customers have noted that it has a pleasant smell, lathers nicely, and leaves hair feeling soft and shiny. It is also suitable for those with sensitive skin and scalp.

What We Like
Infused with protein to help prevent fading & strengthen strands
Free of sulfates, dyes & parabens
Pleasant smell and lathers nicely
Suitable for those with sensitive skin and scalp
Leaves hair feeling soft and shiny
#TOP 8

Aveeno Scalp Soothing Oat Milk Blend Shampoo

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Aveeno Scalp Soothing Oat Milk Blend Shampoo Cover
Aveeno Scalp Soothing Oat Milk Blend Shampoo, Fresh, 12 Fl Oz

The Aveeno Oat Milk Shampoo is designed to gently hydrate and nourish your scalp with natural oat and almond milk, making your hair feel soft and healthy. It cleanses your hair without stripping away moisture, which is perfect if you have dry or damaged strands. This shampoo is made with gentle, wholesome ingredients that soothe your scalp while adding balanced moisture from root to tip. Plus, it’s free from harsh chemicals like sulfates, parabens, and dyes, so you can feel confident that you’re using a product that’s kind to both your hair and the environment.

What We Like
Natural oat and almond milk
Moisturizes dry, damaged hair
Free from sulfates and parabens
Soothes and nourishes scalp
#TOP 9

Aveeno Scalp Soothing Haircare Rose Water & Chamomile Shampoo

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Aveeno Scalp Soothing Haircare Rose Water & Chamomile Shampoo Cover
Aveeno Itchy Scalp Shampoo with Rosewater & Chamomile for Dry hair and Scalp 354ml

Aveeno Scalp Soothing Haircare Rose Water & Chamomile Shampoo is a lightweight, pH balanced and sulphate-free formula that is clinically proven to relieve an itchy, dry or flaky scalp. Made with colloidal oats and botanical ingredients, this shampoo gently cleanses and weightlessly nourishes dry hair while soothing the scalp. Ideal for every wash day, hair is left lightly hydrated and with a weightless feel wash after wash.

What We Like
Weightless hydration
Gentle for daily use
pH balanced & sulphate free formula
Suitable for sensitive skin
#TOP 10

Aveeno Fresh Greens Shampoo

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Aveeno Fresh Greens Shampoo Cover
Aveeno Shampoo Fresh Greens Blend Refesh & Thicken 12 Ounce (354ml) (Pack of 3)

Aveeno Fresh Greens is a refreshing shampoo that comes in a convenient pack of three 12-ounce bottles. Infused with natural ingredients like rosemary, peppermint, and cucumber, this shampoo not only cleanses your hair but also invigorates your scalp. You’ll appreciate its gentle formula, free from sulfates, dyes, and parabens, making it suitable for all hair types. This product is designed to add volume and body to your hair, giving you a fuller look and feel. Enjoy the benefits of healthy, vibrant hair with every wash.

What We Like
Natural ingredients
Volume and body enhancement
Sulfate-free formula
Convenient pack of three
Buying Guide Image

The Best Aveeno Shampoo to Buy Right Now

Introduction

When it comes to hair care, it's important to find the right product that works for your specific needs, and Aveeno Shampoo might be the perfect choice for you. Aveeno is a trusted brand that offers a variety of formulas that can help address a range of hair issues, from dandruff and itchy scalp to dryness and dullness. With so many options available, it can be difficult to know which Aveeno shampoo is the best for you. Here are some tips to consider before making a purchase.

Consider Your Hair Type

When selecting a shampoo, it's important to consider your hair type. Aveeno offers a range of options designed to address different hair types, from oily to dry, colored to natural. There are also specialty lines for those with sensitive scalp or specific hair concerns. Be sure to read the labels of the shampoo so you can find the one that suits your specific needs.

Look for Natural Ingredients

Aveeno is known for creating products with natural ingredients. It’s important to look for shampoos that contain natural ingredients that are gentle on your hair and scalp. Avoid products with harsh chemicals, sulfates, and parabens, which can strip your hair of its natural oils and cause damage. Aveeno shampoos are made with nourishing ingredients like oat extract, aloe, honey, and shea butter, which can help replenish your hair’s natural moisture.

Nourishing Benefits

Aveeno shampoos provide nourishing benefits to help keep your hair and scalp in good condition. Look for formulas that contain conditioning ingredients like vitamins, antioxidants, and proteins to help nourish and strengthen your hair. Many of Aveeno's shampoos also contain sunflower seed extract, which helps protect your hair from the damaging effects of the sun and climate.

Consider Your Hair Goals

When selecting a shampoo, it’s helpful to think about your hair goals. Do you want to add volume, reduce frizz, or help control oily scalp? Aveeno offers a range of shampoos designed to address different hair needs. For example, the Aveeno Nourish+ Strengthen line is formulated to help strengthen and protect color-treated hair. The Aveeno Invigorating line is designed to help invigorate the scalp and reduce oiliness.

Read Reviews

Before making a purchase, it’s helpful to read reviews from people who have used the product. Look for reviews that discuss the product’s effectiveness and how it worked for the reviewer’s hair type. Reviews can help you determine if the product is a good fit for you and if it’s worth the price.

Conclusion

Finding the right shampoo can be a daunting task, but Aveeno makes it easier with its range of products. Consider your hair type, look for natural ingredients, and read reviews to find the Aveeno shampoo that’s best for you. With the right product, you can achieve healthy, beautiful hair.

Frequently Asked Questions (FAQs)

1. Does Aveeno shampoo thicken hair?

Aveeno's Refresh & Thicken Shampoo is formulated with ingredients like oats, rosemary, peppermint, and cucumber. These ingredients work together to cleanse the hair, add moisture, and potentially give the appearance of thicker hair. However, it is important to note that individual results may vary.

2. Is Aveeno good for thin hair?

Aveeno Volumising+ Fresh Greens pH balanced Shampoo is designed to help fine, thin hair look thicker and fuller while maintaining scalp balance. It contains colloidal oats and botanical ingredients that nourish the hair. This shampoo may provide volume and leave the hair feeling plump and weightless. Results may vary depending on individual hair type and condition.

Editor's Notes

During our Aveeno shampoo research, we found 48 Aveeno shampoo products and shortlisted 10 quality products. We collected and analyzed 149,093 customer reviews through our big data system to write the Aveeno shampoo list. We found that most customers choose Aveeno shampoo with an average price of $14.73.

The Aveeno shampoo are available for purchase. The top 10 picks range in price from a low of $6.00 to a high of $39.00, find the one that fits your budget. The seller of top 1 product has received honest feedback from 384 consumers with an average rating of 4.7.

Written by
Lisa Bechard Avatar

Lisa Bechard is a skin therapist with 12 years of working experience in the beauty industry and also an experienced beauty writer who has expertise in skincare, medical aesthetics and cosmetic surgery, and wellness. Her writing skills are excellent and all her content is very persuasive and insightful.