Best Shampoo of 2026

"From the first use, I noticed my hair became softer, smoother, and much easier to manage. The shampoo creates a good lather, rinses clean, and leaves no heavy residue. Over time, my hair feels stronger, with less breakage and frizz, almost like I've had a salon treatment. The scent is light and fresh, and for the price, the quality feels premium. If your hair is stressed from styling or color, this shampoo is honestly a game-changer."

"As someone with dreadlocks, I’m always concerned about buildup, but this shampoo cleanses thoroughly without leaving any residue. The creamy texture spreads easily, and my scalp feels refreshed and clean after every wash. My locs are left feeling light and naturally shiny. It’s gentle, effective, and the pleasant scent is a bonus. This has quickly become a staple in my hair care routine."

"After switching from a shampoo that left my hair dull and straw-like, I tried this one based on recommendations and it completely revived my hair. My hair feels hydrated, soft, shiny, and smooth, with healthier-looking ends. The pump bottle is easy to use in the shower, especially with thick hair. Paired with the conditioner, this has greatly improved my hair’s quality and leaves a subtle, nice scent."

"Since I started using this shampoo, my hair feels incredibly soft, hydrated, and never weighed down. I also appreciate its mild scent and the fact that it doesn't leave any residue. For the price, it's an amazing deal and has quickly become my go-to product."

"I have a dry, flaky scalp, and this shampoo has made a huge difference. The flakes disappeared and my hair feels super soft even without conditioner. It's thick, lathers well, and not overly perfumed. The bottle lasts for months, making it a great value."

"I only use Dove because it's the only shampoo my daughter can use without allergic reactions. It smells great and keeps her hair fresh and shiny. We'll definitely keep buying it!"

"I first discovered this shampoo while staying at a hotel and was instantly impressed. Once I got home, I ordered a bottle and have loved how light and fluffy my hair feels. The scent is wonderful, and the big bottle really lasts. My wife, who has fine, frizzy hair, noticed far less breakage and dryness after switching to this shampoo and conditioner. Now, we're both loyal fans."

"I've used Pantene for years and always felt let down by other shampoos, but this Dove shampoo is a game-changer. My thick, wiry hair is finally smooth and soft—no more dryness or tangles. I don't even need to let the conditioner sit as long anymore, which is a nice change. For the quality and price, this combo can't be beat."

"This is hands-down my favorite shampoo. It smells great and leaves my hair feeling clean and incredibly soft. I really appreciate how shiny and light my hair looks now."

"I've been using this shampoo on my color treated hair and it's made a huge difference—my hair feels soft, moisturized, and never greasy. The bottle is big, so I use a smaller container for convenience, but overall, I'm really happy with how well it works."

"Since I started using this shampoo and conditioner, my grey hair has become soft and much easier to manage. The scent is very subtle, which I appreciate, and it leaves my hair feeling great."

"This shampoo is absolutely amazing! It smells wonderful and leaves my hair looking shiny, healthy, and super clean. It's definitely one of my favorites and something I'll keep buying again and again."

"I've tried many shampoos, but this one truly keeps my color-treated hair vibrant and soft. The luxurious scent makes every wash feel like a salon visit, and I've noticed less breakage and more shine. It's also a plus that it's vegan and free of harsh chemicals—definitely a staple in my routine!"

"This shampoo is perfect for my fine, highlighted hair. It hydrates well without leaving any heavy or oily residue. I appreciate the fresh, clean scent and the fact that it's salon quality at a reasonable price. My highlights definitely last longer when I use this."

"Modern life really takes a toll on my hair, especially since I color it regularly. This product has a thick, lush texture and creates great lather. It's comforting to know it's paraben- and silicone-free, and I've seen a real difference in color longevity. While I find my hair needs conditioner after washing, the color stays bright and healthy-looking for weeks."

"I've been using this shampoo for almost five years, and it’s become a staple for me. My oily scalp feels truly clean after every wash, and the fragrance is subtle, never overpowering. I also love that it doesn’t weigh down my hair, and the conditioner in the same line is equally impressive."

"After struggling with dandruff and a dry scalp, I finally found a shampoo that makes a real difference. It cleared up my dandruff and left my hair soft, shiny, and super clean, with a great scent. I’m thrilled with the results!"

"I have hard well water that usually makes my hair feel heavy and dirty. Whenever I use this shampoo, my hair instantly feels lighter and noticeably softer. The difference is amazing, even when I only use it every few washes."

"Since I started using this shampoo, I've experienced incredible lift and volume in my hair, and my scalp feels healthier than ever. The light, minty scent is refreshing, and I love that it doesn't leave behind heavy residue or buildup. It's definitely my new go-to for daily use and has made a real difference in my hair's overall fullness and moisture."

"With my fine, mature hair, I was searching for a solution that would make my hair feel shiny, healthy, and full—this shampoo absolutely delivered. I appreciate that just a small amount goes a long way, and the large bottle size means I won’t need a refill for ages. Honestly, it’s worth every penny for the results I get."

"I suffer from thinning, aging hair and a stubborn scalp, but after trying this shampoo, I noticed my hair felt soft, bouncy, and healthy without any crunch or dryness. The scent is herbal with a hint of mint, which I found soothing during my shower, and the bottle will last me a long time. I’ll definitely be buying again."

"I've tried countless shampoos for my fine, dry hair, but nothing worked as well as this one. My hair feels silky, fuller, and so much softer since switching. The pump bottle is super convenient, and I love that it's both affordable and effective. This is a total game changer for me—no more expensive brands!"

"After using this Dove shampoo for a few weeks, I noticed my hair looks and feels much fuller, especially at the roots. It lathers up well and leaves my scalp clean without drying it out. The scent is light and lasts all day. Even with my thin hair, it doesn't weigh it down. I pair it with a light conditioner for the ends, and the volume boost is real."

"I bought this shampoo for my teenage daughter, who has fine, flat hair, and we've both been impressed. It gives her hair a noticeable lift without any sticky residue or dryness. The fresh scent and gentle formula make it perfect for daily use. Her hair looks shiny, feels soft, and fuller after every wash—definitely a fantastic buy for anyone looking for a gentle volumizing shampoo!"

"I have struggled with dry, fine hair that usually becomes limp when using most shampoos, but this one gives me manageable, conditioned hair without losing volume. The scent is gentle and lasts even after styling, and I love that a little goes a long way."

"Living in Arizona, my fine, curly hair takes a beating, but this shampoo delivers luxurious moisture without weighing it down. When I pair it with my favorite conditioner, the results are outstanding."

"As someone with thick, coarse hair prone to dryness, this shampoo keeps my hair soft, frizz-free, and never greasy. I don’t need to use much, and the clean feeling lasts."

"I've switched to this shampoo twice now, and my long, thin hair feels fuller and healthier. The essential oil scent was strong at first, but I got used to it, and it keeps my dandruff away. No other shampoo has kept my scalp and hair this healthy. I can't see myself using anything else again!"

"After using this shampoo, my hair feels so much softer, with less fall and zero flakiness. It gives a good lather and a little goes a long way. My tangling and frizz problems are gone, and the scent is perfectly subtle."

"This shampoo is awesome! It leaves my hair very clean, no residue, and I noticed a real improvement in thickness within just one week. Highly recommend it to anyone looking for visible results."