Best e.l.f Mascara of 2025

Get perfectly groomed brows and lashes all day long with the e.l.f. Clear Lash & Brow Mascara 2-Pack. This dual-ended clear eyebrow gel and mascara naturally defines and separates hairs for a glossy, well-groomed look. The long-lasting formula is designed to stay put all day while nourishing your brow and lash hairs with conditioning agents. You can use it alone, under mascara or as a finishing gel after applying brow color. All e.l.f. products are 100% vegan, cruelty-free, and leaping bunny certified.

The e.l.f. Lengthening Mascara offers the dramatic look of lash extensions with just one swipe. Its innovative tubing technology wraps each lash in lightweight tubes, giving you buildable length and fullness. You’ll appreciate the tapered silicone brush that separates and grips each lash, enhancing your overall eye makeup. Plus, this mascara is designed for all-day wear, resisting clumps, flakes, and smudges, making it perfect for daily use. When it's time to remove it, you’ll find it easy to take off without any harsh scrubbing, ensuring a gentle experience for your lashes.

e.l.f. Lash It Loud Mascara is a volumizing and intensely pigmented formula that helps you achieve mega volume lashes instantly. Its sleek and flexible silicone brush grips lashes from root to tip for insane volume, and hugs every single lash with both vertical and horizontal bristles to amplify, define and add dimension. It is vegan, cruelty-free, and free from Phthalates, Parabens, Nonylphenol, Ethoxylates, Triclosan, and triclocarban. Customers love the length and volume it gives, and appreciate that it is not clumpy and doesn't smear during the day.

The e.l.f. Lash 'N Roll Mascara, also known as the e.l.f. Curling Mascara, is the ultimate solution for maximum curl and unbeatable lift. With this mascara, you can achieve your most lifted lashes ever without the need for a lash curler. The shorter bristles of the double-sided and curved silicone brush hold onto the formula, while the longer bristles separate, lift, and evenly coat each lash. The long-lasting formula is smudge- and flake-resistant, ensuring that your curl stays in place all day long. Made with skin-loving ingredients, this mascara is not only effective but also cruelty-free and vegan. Experience visibly lifted lashes with the e.l.f. Curling Mascara.

e.l.f. Defining Mascara is a fiber-based mascara that enhances your lashes' length and definition for a natural look. Its narrow, flexible brush separates lashes seamlessly, making them look longer. The buildable formula allows you to create a subtle or bold effect by applying multiple coats. To use, apply the mascara in a zigzag motion from the root to the tip of your lashes. All e.l.f. products are cruelty-free and vegan, made with skin-loving ingredients.

e.l.f. Big Mood Mega Volume & Lifting Mascara is a volumizing mascara that takes your lashes to the next level with bold volume and chart-topping lift! Featuring an hourglass shaped brush with intertwined bristles, this mascara is incredible for distributing the right amount of mascara, building volume, and separating lashes for an extra bold look. The richly pigmented formula creates lashes that won't flake or smudge. Infused with Jojoba Wax to hold the curl of your eyelashes for long-lasting, curled and voluminous lashes.

Get bold and lifted lashes with e.l.f. Big Mood Waterproof Mascara. Its hourglass shaped brush separates lashes without clumping, while the waterproof and smudge-proof formula ensures long-lasting wear. Infused with Jojoba Wax, this mascara holds the curl of your lashes for voluminous results. Plus, it's made from skin-loving ingredients and is 100% cruelty-free and vegan.

Achieve mega volume lashes instantly with e.l.f. Lash It Loud Waterproof Mascara. This volumizing formula features intensely rich pigments that easily coat lashes for a bolder look. The flexible silicone wand hugs every single lash with both vertical and horizontal bristles to amplify, define, and add dimension. Plus, it is 100% vegan, cruelty-free, and Leaping Bunny Certified.

The e.l.f. Loud Mascara is designed to give you impressive volume and boldness for your lashes. With its unique formula, you can achieve fuller and longer lashes instantly, enhancing your overall eye look. The specially designed wand features flexible bristles that coat each lash, providing definition and dimension. This means every single lash gets attention, ensuring a dramatic effect. Plus, the ultra-pigmented formula makes your eyes pop with rich color, making it a great choice for anyone looking to elevate their makeup game.

This is the e.l.f. Volumizing Mascara. It is enriched with Vitamin B and E to condition your lashes while creating a high-volume and clump-free finish. The brush effortlessly combs through lashes and coats them evenly. You can apply the mascara by starting at the lash line and moving to the tips in a zig-zag motion. Before applying, dusting of powder can boost the volume by acting as a fiber-like thickener. The mascara is 100% cruelty-free and vegan. It is also free from harmful chemicals like phthalates, parabens, nonylphenol, Ethoxylates, triclosan, and triclocarban. e.l.f. Cosmetics provides professional-quality products at get-real prices, so beauty can be accessible to everyone.