King Arthur Measure for Measure Flour, 3 Pounds
- King Arthur
- 0071012075232
- No Color
King Arthur Measure for Measure Gluten-Free Flour: All-Purpose 1:1 Substitute for Wheat Flour, Non-GMO, Kosher Certified, 3 lbs Bag for Baking Cookies, Cakes, Muffins
King Arthur Measure for Measure Flour is a gluten-free and fortified flour that serves as a 1:1 substitute for wheat flour. It is a must-have gluten-free pantry staple for bakers and comes in a re-sealable bag. However, it is not suitable for yeasted recipes. This flour is Non-GMO Project Verified, Certified Gluten-Free by The GFCO, and Certified Kosher and Non-Dairy. King Arthur Baking Company is a 100% Employee-Owned Company and a founding B Corporation.
What We Like
- Authentic wheat-like taste and texture
- Easy 1:1 substitution
- No gritty texture
- Versatile for various recipes
- Reliable for gluten-free baking
What We Don't Like
- Less nutrient dense
- Can be slightly crumbly
What Customers Say
"Finding a gluten-free flour that mimics regular flour has been a challenge, but King Arthur Measure for Measure is a true standout. I’ve used it in everything from cookies to pizza dough, and the results are consistently light, fluffy, and delicious. The texture is so close to all-purpose flour that my friends can’t tell the difference. The 1:1 swap makes baking so much easier and less stressful. For anyone gluten-free, this flour is a real game changer."
"As someone with celiac disease, I thought I’d lost out on baking, but this flour brought me back. I’ve made quick breads, muffins, and pie crusts that taste just as good as those made with wheat flour. There’s no grainy taste, and everything rises beautifully. The price is higher, but it’s absolutely worth it for the quality and reliability."
"I was skeptical about gluten-free fried chicken, but after trying this flour, I’m convinced it’s magic. The coating was crispy, golden, and indistinguishable from wheat-based versions. Even my friend, a fried chicken purist, couldn’t tell the difference. It’s a flawless 1:1 substitute—for frying, baking, and more. This flour has made gluten-free cooking so much more enjoyable."