Best White Eyeshadow of 2025

Lisa Bechard Avatar
Lisa Bechard
Last Updated: Jan 7, 2025

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This eyeshadow in the shade of white is a must-have for any makeup enthusiast. It is perfect for creating a bright and bold look or for highlighting the inner corners of the eyes. The highly pigmented formula ensures that the color stays put all day long without smudging or fading. The compact size of the eyeshadow makes it easy to carry in a makeup bag, making it ideal for touch-ups on the go. Whether you are going for a natural or dramatic look, this white eyeshadow is a versatile addition to any makeup collection.

At a Glance: Our Top Picks

wet n wild Color Icon Cream Multi-Stick Cover #TOP 1
wet n wild Color Icon Cream Multi-Stick
ftb score rating icon 9.8
ColourPop Super Shock Shadow - Tassel Cover #TOP 2
ColourPop Super Shock Shadow - Tassel
ftb score rating icon 9.7
e.l.f. Fine As Fleck Glitter Eyeshadow Cover #TOP 3
e.l.f. Fine As Fleck Glitter Eyeshadow
ftb score rating icon 9.5

Top 10 White Eyeshadow

wet n wild Color Icon Cream Multi-Stick

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White Pearl
1 Ounce (Pack of 1)
wet n wild Color Icon Cream Multi-Stick Cover
wet n wild Color Icon Cream Eyeliner Eyeshadow Multi-Stick, Moisturizing, Nourishing Velvety Cream-to-Powder Buildable & Blendable Formula, Cruelty-Free & Vegan - White Pearl

Introducing the wet n wild Cream Multi-Stick, a versatile and convenient makeup essential. This velvety, cream-to-powder formula can be applied to your eyes, cheeks, and lips, offering a multifunctional solution for all your beauty needs. The silky texture of this multi-stick glides effortlessly onto your skin, making application a breeze. Enriched with Virgin Passion Fruit Seed Oil, Argan Oil, and Vitamin E, it not only adds a pop of color but also moisturizes and nourishes your skin. With the wet n wild Cream Multi-Stick, you can achieve a seamless and radiant look with just one product. Whether you want to create a stunning eye look, add a flush of color to your cheeks, or enhance your lips, this multi-stick has got you covered.

What We Like
Velvety texture
Multi-purpose
Easy application
#TOP 2

ColourPop Super Shock Shadow - Tassel

FG005859
ColourPop Super Shock Shadow - Tassel Cover
ColourPop Super Shock Shadow - High-Pigment, Crème-Powder Eye Makeup - Single Glitter Eyeshadow with Minimal Fallout and Unique Bouncy Texture - Metallic Icy White Eyeshadow - Tassel (0.07 oz)

The ColourPop Icy White Eyeshadow offers a unique crème-powder formula that provides intense color with just one swipe, making it perfect for quick, bold looks. Its ultra-creamy texture means you won't have to worry about creasing or fading, ensuring your makeup stays fresh all day. You’ll appreciate how easily it blends, allowing you to create a seamless finish without hassle. For application, simply use your fingertip for maximum coverage or a brush for more precise detailing, giving you flexibility in your eye makeup routine.

What We Like
High pigmentation
Easy blending
Minimal fallout
Cruelty-free
#TOP 3

e.l.f. Fine As Fleck Glitter Eyeshadow

White Hot
e.l.f. Fine As Fleck Glitter Eyeshadow Cover
e.l.f. Fine As Fleck Glitter Eyeshadow, Long-Lasting Sheer Eye Makeup With A Shimmer Finish, Soft, Smooth Formula, Vegan & Cruelty-Free, White Hot

The e.l.f. Glitter Eyeshadow adds a stunning, sparkling touch to your eye makeup. This versatile eyeshadow topper is perfect for creating eye-catching looks that last throughout the day. Its smooth formula glides on easily, making application a breeze. You can wear it alone for a subtle shimmer or layer it over your favorite e.l.f. eyeshadows for added dimension. For best results, prep your eyelids first to ensure a long-lasting finish. Plus, you can feel good about using a product that's both vegan and cruelty-free.

What We Like
Long-lasting sparkle
Easy application
Versatile use
Vegan and cruelty-free
#TOP 4

IS'MINE Single White Matte Eyeshadow Palette

White
IS'MINE Single White Matte Eyeshadow Palette Cover
IS'MINE Single White Matte Eyeshadow Powder Palette High Pigment, Longwear, Intense Color Best White Eyeshadow

Get the best white eyeshadow with IS'MINE Single White Matte Eyeshadow Palette. This pressed powder shadow is highly pigmented, long-lasting, and safe for sensitive eyes. The blendable powder eye shadow glides on smoothly and delivers intense color for fresh, beautiful eye makeup looks. The all-natural, high-performing pressed eye shadow is crease-proof, applies evenly, blends well, and has zero fall off.

What We Like
Highly pigmented and long-lasting
Safe for sensitive eyes and contact lens wearers
Smooth and vibrant color
All-natural and high-performing
Crease-proof and zero fall off
#TOP 5

Oulac Shimmer White Cream Eyeshadow

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Oulac Shimmer White Cream Eyeshadow Cover
Oulac Shimmer White Cream Eyeshadow-Eyeshadow Primer| as Highlighter Waterproof & Long Lasting Glitter Eyeshadow Natural Color Eye Shadow for Women 6g (01)

The Oulac Cream Eyeshadow offers a dazzling sparkle that brightens your eyes with its highly pigmented formula. Its long-lasting nature ensures your makeup stays fresh and vibrant for up to 12 hours, perfect for all-day wear. Additionally, this creamy eyeshadow is enriched with vitamin E, providing moisture to your eyelids while you apply it, making it suitable for all skin types. You’ll appreciate how easily it blends into your skin without any flaking or fading, allowing you to apply it effortlessly with your fingers or a brush.

What We Like
Highly pigmented color
Long-lasting wear
Moisturizes eyelids
Easy application
#TOP 6

BEPHOLAN White Swan Eyeshadow Palette

WHITE SWAN
BEPHOLAN White Swan Eyeshadow Palette Cover
BEPHOLAN Single Matte White Eyeshadow Palette, White Matte Highlighter Eyeshadow Base, Goth Makeup Eyeshadow Powder Eyeliner,White Swan

BEPHOLAN White Swan Palette is a must-have for any makeup lover. With its pure bright white shade, it can be used as a full coverage white powder eyeliner, face paint makeup, or eye corner highlighter. The full coverage eye pigments provide intense color payoff and minimal fallout, ensuring that the color stays on your lids. The long-lasting matte finish gives you a velvety and smooth look without drying out your skin. Made with high-quality ingredients, BEPHOLAN cosmetics are known for their professional quality and the ability to create iconic colorful makeup looks without harming your skin. The small and compact squares make it easy to pack, stack, store, and carry so you can have a rainbow assortment of eyeshadows wherever you go.

What We Like
Pure bright white shade
Full coverage with minimal fallout
Long-lasting matte finish

Urban Decay Moondust Eyeshadow

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Urban Decay Moondust Eyeshadow Cover
Urban Decay 24/7 Moondust Glitter Eyeshadow Single (Cosmic - Sheer White Sparkle), Buildable Sparkly Eye Glitter, Long-lasting Shimmer Finish, Reflective Eye Shadow Topper - 0.06 oz

Urban Decay Moondust Eyeshadow Cosmic is a vegan, sulfate-free, phthalate-free, and cruelty-free eyeshadow that combines microfine, iridescent glitter with intense, dreamy colors for a refined, multidimensional sparkle. Unlike other glittery shadows, Moondust Eyeshadow has a super-refined, elevated feel without any chunky glitter. It has a unique cream-like texture that applies like a powder, creating a smooth, brilliantly reflective look with minimal fallout. The eyeshadow can be applied wet for a foiled effect and can also be used as a highlighter to accentuate cheekbones and décolletage. To enhance its vibrancy and longevity, it is recommended to use Urban Decay Eyeshadow Primer Potion before application. Mixing it with Eyeshadow Primer Potion can also transform it into a cream eyeshadow or eyeliner.

What We Like
Vegan and cruelty-free
Intense, dreamy colors
Smooth, brilliantly reflective finish
#TOP 8

White Eyeshadow Stick by LGSZGDCN

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White Eyeshadow Stick by LGSZGDCN Cover
White Eyeshadow Stick and Buildable Eye Shadow Smooth Cream Shimmer Pencil Long Lasting Waterproof Highlighter Pen Makeup Hypoallergenic Eye Liner Multi-Dimensional eyes Look

The LGSZGDCN Eyeshadow Stick combines a creamy, smooth application with an easy-to-use brush, making it perfect for anyone. You can control the length of the stick for a precise application. The high-quality formula glides on effortlessly without clumping, ensuring your makeup looks flawless all day. With 12 vibrant shades available, you can create various looks, from subtle to bold, suitable for any occasion. Plus, the waterproof and sweatproof design ensures your eye makeup stays put for up to 12 hours, giving you confidence throughout your day.

What We Like
Easy application with built-in brush
Long-lasting, vibrant colors
Waterproof and sweatproof
12 shades for versatile looks

Erinde White Matte Eyeshadow Palette

201 White
Erinde White Matte Eyeshadow Palette Cover
Erinde White Matte Eyeshadow Palette, Single White Pressed Powder Eye Shadow, Ultra-Blendable, Pigmented Color, Long Lasting, Halloween Blood Makeup Base, Cruelty-Free & Vegan

Introducing the Erinde White Eyeshadow Palette, a must-have addition to your makeup collection. This palette features a range of highly pigmented, long-lasting shadows with a beautiful velvet matte finish. The velvety smooth powders glide on effortlessly, providing full coverage that lasts all day. Made with all-natural ingredients, this crease-proof powder applies evenly and blends well without any fall off. Suitable for all skin tones, the super pigmented and soft creamy powder will enhance your makeup look. And the best part? It's portable and cruelty-free, making it easy to pack, stack, store, and carry wherever you go. Don't miss out on this versatile palette that is perfect for any occasion.

What We Like
Pigmented colors
Long-lasting
Blendable
#TOP 10

MAYBELLINE Color Tattoo Eye Shadow Stix

0041554088229
1 Count (Pack of 1)
MAYBELLINE Color Tattoo Eye Shadow Stix Cover
MAYBELLINE Color Tattoo Longwear Multi-Use Eye Shadow Stix, All-In-One Eye Makeup for Up to 24HR Wear, I am Unmatched (Matte White), 1 Count

The MAYBELLINE Eye Shadow Stix is a versatile makeup product that combines three essential functions: eyeshadow, eyeliner, and primer. This all-in-one stick allows you to effortlessly create bold looks that last up to 24 hours. With 16 vibrant shades available, you can easily draw on creamy, crease-resistant color. The built-in sharpener ensures precision for your eyeliner application. You can also use it as a primer to enhance the longevity of your eyeshadow. Whether you're going for a subtle day look or a bold evening style, this product simplifies your makeup routine.

What We Like
All-in-one functionality
Long-lasting wear
Vibrant color options
Built-in sharpener
Buying Guide Image

Choose the Best White Eyeshadow for Your Needs

Choosing the Right White Eyeshadow for Your Look

When it comes to incorporating white eyeshadow into your makeup routine, it's important to choose the right shade and formula to achieve the desired effect. Not all white eyeshadows are created equal, and selecting the wrong one can result in a chalky, uneven, or underwhelming look.

First, consider the finish of the eyeshadow. Do you want a matte white for a more subdued, modern look, or a shimmery white for added drama and shine? Both finishes have their merits and can be stunning when applied correctly, so it ultimately comes down to personal preference and the overall aesthetic you're trying to achieve.

Next, think about the formula of the eyeshadow. A highly pigmented eyeshadow will provide better coverage and intensity, but can also be more difficult to blend. On the other hand, a sheer or buildable formula can be easier to work with, but may require multiple layers to achieve the desired level of opacity. Again, it's a matter of personal preference and what works best for your skill level and desired outcome.

One important thing to note is that white eyeshadow can be unforgiving on the eyelid, as it tends to highlight any imperfections or unevenness in the skin. For this reason, it's important to prime and prep the eyelid before applying white eyeshadow to ensure a smooth, even canvas. This can be done with an eyeshadow primer, concealer, or even a light layer of face moisturizer.

When applying white eyeshadow, it's best to start with a small amount and gradually build up the intensity as needed. Use a flat eyeshadow brush to pat the eyeshadow onto the eyelid, starting from the inner corner and working your way outwards. This will help to distribute the product evenly and avoid any clumps or patches. Use a blending brush to soften the edges and create a seamless finish.

Another important factor to consider when choosing white eyeshadow is the overall color scheme of your look. White can be a versatile color that complements a wide range of shades, but it can also clash or look out of place if not paired properly. For a classic and timeless look, try pairing white eyeshadow with neutral shades such as beige, taupe, or brown. For a bold and colorful look, try pairing white eyeshadow with bright shades such as blue, green, or purple.

In conclusion, choosing the right white eyeshadow for your look requires careful consideration of the finish, formula, and color scheme. With a bit of experimentation and practice, you can master the art of white eyeshadow and create stunning, show-stopping looks.

Frequently Asked Questions (FAQs)

1. What is the purpose of white eyeshadow?

White eyeshadow serves a purpose in creating a dramatic look. It can be used to define the brow bone and waterline, giving the eyes a brighter, fresher, and more awake appearance. The pearlized or shimmery finish adds a touch of definition and can help open up the eyes.

2. Does white eyeshadow make your eyes look bigger?

White eyeshadow can create the illusion of bigger eyes when applied strategically. Placing white eyeshadow or powder in the corners of the eyes, not directly on the skin, can give the eyes a temporary larger appearance. Additionally, using techniques like using liquid eyeliner or mascara can also help make the eyes appear bigger.

Editor's Notes

During our white eyeshadow research, we found 48 white eyeshadow products and shortlisted 10 quality products. We collected and analyzed 107,512 customer reviews through our big data system to write the white eyeshadow list. We found that most customers choose white eyeshadow with an average price of $6.84.

The white eyeshadow are available for purchase. We have researched hundreds of brands and picked the top brands of white eyeshadow, including wet n wild, Colourpop, e.l.f., IS'MINE, Oulac. The seller of top 1 product has received honest feedback from 385 consumers with an average rating of 4.7.

Written by
Lisa Bechard Avatar

Lisa Bechard is a skin therapist with 12 years of working experience in the beauty industry and also an experienced beauty writer who has expertise in skincare, medical aesthetics and cosmetic surgery, and wellness. Her writing skills are excellent and all her content is very persuasive and insightful.