Best Natural Eyeshadow of 2025

Lisa Bechard Avatar
Lisa Bechard
Last Updated: Jan 7, 2025

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Natural eyeshadow is an essential item for any makeup collection. It is perfect for those who want a more subtle and understated look, as well as for those who prefer to use makeup that is free from harsh chemicals and synthetic ingredients. Made with natural pigments and minerals, these eyeshadows come in a range of shades to suit all skin tones and preferences. They are easy to apply and blend, and provide long-lasting coverage that won't smudge or fade throughout the day. Whether you are looking for a natural, everyday look or a more dramatic effect, natural eyeshadow is the perfect choice.

At a Glance: Our Top Picks

Covergirl Eye Enhancers Eye Shadow Palette, Natural Nudes Cover #TOP 1
Covergirl Eye Enhancers Eye Shadow Palette, Natural Nudes
ftb score rating icon 9.9
Physicians Formula Matte Monoi Butter Eyeshadow Palette Cover #TOP 2
Physicians Formula Matte Monoi Butter Eyeshadow Palette
ftb score rating icon 9.8
W7 Mighty Mattes Eyeshadow Palette Cover #TOP 3
W7 Mighty Mattes Eyeshadow Palette
ftb score rating icon 9.6

Top 10 Natural Eyeshadow

Covergirl Eye Enhancers Eye Shadow Palette, Natural Nudes

PG-6589
Natural Nudes
1 Count (Pack of 1)
Covergirl Eye Enhancers Eye Shadow Palette, Natural Nudes Cover
Covergirl Eye Enhancers Eye Shadow Palette, Natural Nudes, 0.19 Ounce

Covergirl Eye Enhancers Eye Shadow Palette, Natural Nudes, 0.19 Ounce is a great collection of shades handpicked by makeup pros to make your eye look go from day to night. The shades in the palette blend effortlessly and look beautiful, without overshadowing. Customers have found this eyeshadow kit to be perfect for everyday wear, as the subtle eye makeup look is not over the top. However, some customers have found that the colors are more of a taupe range than browns, and the palette is much more cool than warm toned. The shadows are also more shimmery than they appear in the photo, and the darkest shade is the only matte shade.

What We Like
Perfect for everyday wear
Subtle eye makeup--not over the top
Enhances eyes
Lasts well for many hours
Variety of shades
Goes on evenly
Cheap

Physicians Formula Matte Monoi Butter Eyeshadow Palette

1711941
Matte Blushed Nudes
Physicians Formula Matte Monoi Butter Eyeshadow Palette Cover
Eyeshadow Palette By Physicians Formula Matte Monoi Butter Eyeshadow Natural Matte Blushed Nudes, For Sensitive Skin, Hypoallergenic, Nourishing Moisturizing, Smooth, All Day Wear

Create your dream eye makeup look with Physicians Formula Matte Monoi Butter Eyeshadow Palette. This liquid-to-powder palette features gorgeous colors with a soft matte finish that is perfect for natural and artistic looks. Made with a blend of monoi butter, murumuru butter, cupuacu butter, and tucuma butter, this eyeshadow is packed with essential fatty acids and pro-vitamins that soften, condition, and moisturize the skin. The smooth application of this eyeshadow allows for attractive all-day coverage. Physicians Formula makeup is specifically formulated with your skin's health and comfort in mind, making it perfect for sensitive skin. Additionally, all Physicians Formula cosmetics are cruelty-free and never tested on animals.

What We Like
Matte finish for natural and artistic looks
Nourishing and moisturizing ingredients
Smooth application for all-day coverage
Safe for sensitive skin
Cruelty-free and not tested on animals

W7 Mighty Mattes Eyeshadow Palette

W7
5060406149371
W7 Mighty Mattes Eyeshadow Palette Cover
W7 Mighty Mattes Eyeshadow - 12 Matte Nude Colours – Flawless & Natural Long-Lasting Makeup Palette

A versatile palette designed by professional makeup artists in London, the W7 Mighty Mattes Eyeshadow Palette offers 12 high-pigment natural colors including blushed nudes, neutral greys, and smokey browns. The creamy matte finish is long-lasting and easy to apply with minimum fall-out. No primer is needed and it's easy to wash off. Ideal for women and teens of all ages, this product is dermatologically approved and can be used on sensitive skin. Plus, it's vegan-friendly and 100% cruelty-free.

What We Like
High-pigment natural colors
Long-lasting creamy matte finish
Easy to apply and wash off
Dermatologically approved for sensitive skin
Vegan-friendly and 100% cruelty-free

it COSMETICS Naturally Pretty Essentials Eyeshadow Palette

SG_B01DZ2ZR8E_US
it COSMETICS Naturally Pretty Essentials Eyeshadow Palette Cover
IT Cosmetics Naturally Pretty Essentials - Luxe Eyeshadow Palette - Travel Size - 6 Matte Shades & 1 Transforming Satin Shade - With Anti-Aging Hydrolyzed Collagen, Silk & Peptides - 0.092 oz

it COSMETICS Naturally Pretty Essentials Eyeshadow Palette is a must-have makeup palette that is perfectly sized to go wherever you go. This talc-free shadow glides on beautifully to brighten your eyes and smooth your lids. It features six full-size shadows that, with a tap of the bonus Transforming Hello Light shade, turn from matte to radiant satin for a total of 13 eye-opening colors. Developed with plastic surgeons and infused with hydrolyzed collagen, real silk, peptides, and proprietary No-Tug Technology, this palette is ideal for any occasion.

What We Like
High-pigment, long-wear shades
Infused with hydrolyzed collagen, real silk, peptides, and proprietary No-Tug Technology
Bonus Transforming Hello Light shade turns from matte to radiant satin
#TOP 5

Julep Eyeshadow Stick, Putty Matte

ASB-000997-N
05 Putty Matte
1 Count (Pack of 1)
Julep Eyeshadow Stick, Putty Matte Cover
Julep Eyeshadow 101 Crème-to-Powder Waterproof Eyeshadow Stick – Putty Matte – Long-Lasting, Crease-Proof, Neutral & Soft Matte Eyeshadow with Built-in Smudger

Julep Eyeshadow 101 Crème to Powder Waterproof Eyeshadow Stick in Putty Matte is a highly pigmented, waterproof, and crease-proof eyeshadow stick with a built-in smudger for effortless blending. The formula is enriched with Vitamin C & E to nourish and protect delicate skin, and the crème-to-powder texture glides on easily for a smooth, powder finish. Customers love the ease of application and long-lasting wear, and appreciate that the product is vegan and eco-friendly.

What We Like
Highly pigmented and waterproof
Enriched with Vitamin C & E
Smooth, crease-proof application
Vegan and eco-friendly
Long-lasting wear

CAKAILA Nude Brown Eye Shadow Palette

CAKAILA
1 Count (Pack of 1)
CAKAILA Nude Brown Eye Shadow Palette Cover
CAKAILA Neutral Nude Brown Eye Shadow Palette,Rose Gold Dark Brown Bronze Naked Cream Eyeshadow Palette Makeup,Highly Pigmented Natural Eyeshadow Palette for Brown Eyes Long Lasting Naturing-Looking

The CAKAILA Eye Shadow Palette offers a vibrant selection of colors, allowing you to easily mix and match for various looks. Its blendable formula ensures a smooth application, giving you a natural finish that lasts all day without fading. The palette features both matte and shimmer shades, providing versatility for any occasion, whether it’s daily wear or a special event. Perfectly coordinated colors make it suitable for women of all ages, enhancing your eye makeup effortlessly.

What We Like
Variety of colors
Smooth blendability
Matte and shimmer options
Suitable for all occasions

Nude Gold Eyeshadow Palette

FJFIEJFOK100
1 Count (Pack of 1)
Nude Gold Eyeshadow Palette Cover
Nude Gold Eyeshadow Palette Natural Naked Smokey Warm Neutral 15 Shades, DE'LANCI Ultra-Blendable High Pigmented Matte Shimmer Matallic Long Lasting Waterproof Eye Shadow Pallet, Travel Size Makeup

This nude eye shadow is great for beginners and easy to apply. The ultra-velvety and silky shades are long-wearing and blend smoothly and evenly. It is highly pigmented and fits all skin tones. This vegan and cruelty-free makeup palette is perfect for travel, providing smooth application and coverage with the purest color pigments.

What We Like
Nice colors that compliment each other
Easy to apply and blend
Long-wearing and stays in place
#TOP 8

Ccolor Cosmetics Matte Natural Eyeshadow Palette

OSL-020
Matte Natural
1 Count (Pack of 1)
Ccolor Cosmetics Matte Natural Eyeshadow Palette Cover
Ccolor Cosmetics - Matte Natural, 9-Color Eyeshadow Palette Matte Finish, Highly Pigmented Eye Shadow Makeup, Long-Wearing Eye Palette, Eye Makeup Kit with Easy-to-Blend Neutral Shades

Ccolor Cosmetics Matte Natural Eyeshadow Palette offers 9 versatile and vibrant neutral shades that complement each other to create stunning, smokey eye makeup. The highly pigmented eyeshadow pigments are blended effortlessly upon application and are designed to last all day. The paraben-free and cruelty-free formulas make it a clean, professional formulation. The thin and lightweight packaging makes it portable and easy to carry in your purse, handbag, or luggage pockets.

What We Like
Versatile and vibrant neutral shades
Highly pigmented eyeshadow pigments blend effortlessly
Long-lasting wear
#TOP 9

Mineral Fusion Summer Vacation Eyeshadow

0840187701310
Summer Vacation
Mineral Fusion Summer Vacation Eyeshadow Cover
Mineral Fusion Summer Vacation Eyeshadow, 0.25 oz

Mineral Fusion Eyeshadow is a vegan eyeshadow palette that offers four versatile colors in a range of finishes. Whether you prefer soft or bold looks, this palette has you covered. The crease and fade resistant formula ensures long-lasting wear, making it perfect for all-day use. Additionally, the eyeshadows are enriched with Aloe and White Tea, which nourish your skin while you wear them. With Mineral Fusion Eyeshadow, you can easily accentuate your eyes and improve your complexion. This eyeshadow palette is part of Mineral Fusion's commitment to natural cosmetics, as it is free of gluten, parabens, talc, artificial colors, synthetic fragrances, SLS, and phthalates. Plus, it is never tested on animals. Made in the USA, Mineral Fusion Eyeshadow is a must-have for healthy and beautiful makeup looks.

What We Like
Vegan formula
Long-lasting wear
Nourishes skin with Aloe and White Tea

SUSIKEKI Mini Naked Eyeshadow Palette

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SUSIKEKI Mini Naked Eyeshadow Palette Cover
SUSIKEKI 6 Colors Mini Naked Eyeshadow Makeup Palette Neutral Nude Smoky Eye Shadow Taupe & Brown Matte Make Up Pallet with Mirror Highly Pigmented Long Lasting Waterproof Travel Size Gift Kit 01

Elevate your eye makeup game with the SUSIKEKI Neutral Eye Shadow Palette. This carefully curated palette features six stunning shades of neutral tones, ranging from soft taupes to rich browns. The highly pigmented and long-lasting formula ensures intense color payoff that stays vibrant and crease-free throughout the day. With its versatile shades, you can effortlessly create a variety of eye-catching looks for any occasion. The matte finish adds depth and dimension to your eyes, enhancing their natural beauty. The compact size and built-in mirror make it perfect for on-the-go touch-ups and travel. Treat yourself or your loved ones with this travel-friendly and perfect gift.

What We Like
Professional Neutral Tones
Long-Lasting & Waterproof
Create Versatile Looks
Buying Guide Image

Frequently Asked Questions (FAQs)

1. What is natural eyeshadow?

One thing to remember when shopping for natural eyeshadows is this: Mineral makeup is king. Mineral makeup is largely made up of purely natural ingredients, including titanium oxide, zinc oxides, iron oxides, and mica. Non-organic shadows tend to contain very few naturally occurring ingredients.

2. Do people have natural eyeshadow?

Most often, these are naturally occurring ingredients. Some manufacturers of natural eyeshadow also avoid using any animal-derived ingredients. People prefer natural eyeshadow for a variety of reasons. Often, organic eyeshadow is chosen over other types of eyeshadow because it is gentler on sensitive skin.

Editor's Notes

During our natural eyeshadow research, we found 48 natural eyeshadow products and shortlisted 10 quality products. We collected and analyzed 291,098 customer reviews through our big data system to write the natural eyeshadow list. We found that most customers choose natural eyeshadow with an average price of $6.53.

The natural eyeshadow are available for purchase. We have researched hundreds of brands and picked the top brands of natural eyeshadow, including COVERGIRL, Physicians Formula, W7, IT Cosmetics, Julep. The seller of top 1 product has received honest feedback from 385 consumers with an average rating of 4.7.

Written by
Lisa Bechard Avatar

Lisa Bechard is a skin therapist with 12 years of working experience in the beauty industry and also an experienced beauty writer who has expertise in skincare, medical aesthetics and cosmetic surgery, and wellness. Her writing skills are excellent and all her content is very persuasive and insightful.