Best Gel Eyeshadow of 2025

Lisa Bechard Avatar
Lisa Bechard
Last Updated: Jan 7, 2025

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Gel eyeshadow is a popular makeup product that offers a smooth and long-lasting application. Unlike powder eyeshadows, gel eyeshadows have a creamy texture that allows for easy blending and a more intense color payoff. They come in a variety of finishes, including matte, shimmer, and metallic, making them versatile for any occasion. Gel eyeshadows are also great for those with oily eyelids, as they are less likely to crease or smudge throughout the day. Whether you're going for a bold and dramatic look or a subtle and natural one, gel eyeshadows are a must-have in any makeup collection.

At a Glance: Our Top Picks

Maybelline New York Eyestudio ColorTattoo Metal Eyeshadow Cover #TOP 1
Maybelline New York Eyestudio ColorTattoo Metal Eyeshadow
ftb score rating icon 9.9
e.l.f. Liquid Glitter Eyeshadow Cover #TOP 2
e.l.f. Liquid Glitter Eyeshadow
ftb score rating icon 9.8
Maybelline ColorTattoo Eyeshadow Cover #TOP 3
Maybelline ColorTattoo Eyeshadow
ftb score rating icon 9.6

Top 10 Gel Eyeshadow

Maybelline New York Eyestudio ColorTattoo Metal Eyeshadow

K1051001
Bold Gold
1 Count (Pack of 1)
Maybelline New York Eyestudio ColorTattoo Metal Eyeshadow Cover
Maybelline New York Eyestudio ColorTattoo Metal 24HR Cream Gel Eyeshadow, Bold Gold, 0.14 Ounce (1 Count)

The Maybelline New York Eyestudio ColorTattoo Metal Eyeshadow offers 24-hour wear without creasing or fading. Its unique cream-gel texture is infused with ink pigments for intense color. Experience bold gold color and enjoy long-lasting wear with this eyeshadow that won't smudge or budge.

What We Like
Long-lasting wear for up to 24-hours without creasing or fading
Infused with ink pigments for intense and bold color
Unique cream-gel texture for easy application and blending
#TOP 2

e.l.f. Liquid Glitter Eyeshadow

83446
Ocean Eyes
e.l.f. Liquid Glitter Eyeshadow Cover
e.l.f. Liquid Glitter Eyeshadow, Long Lasting, Quick-Drying, Opaque, Gel-Based Eyeshadow For Creating High-Impact, Multi-Dimensional Eye Looks, Ocean Eyes, 0.10 Fl Oz

The e.l.f. Liquid Glitter Eyeshadow is an Allure 2020 Best of Beauty Award Winner, providing one-swipe glitter coverage with its opaque liquid formula. The product is formulated for comfortable wear, minimal fall out, and high impact. It is available in eight different shades and can be used on its own for a subtle, soft look or layered on top of eyeshadow for something more dramatic. The product is cruelty-free, vegan, and free from harmful chemicals.

What We Like
Provides one-swipe glitter coverage
Formulated for comfortable wear and minimal fall out
Can be used on its own or layered on top of eyeshadow
#TOP 3

Maybelline ColorTattoo Eyeshadow

10054905
Too Cool
1 Count (Pack of 1)
Maybelline ColorTattoo Eyeshadow Cover
Maybelline New York Eyestudio ColorTattoo Metal 24HR Cream Gel Eyeshadow, Too Cool, 0.14 Ounce (1 Count)

Maybelline New York Eyestudio ColorTattoo Metal 24HR Cream Gel Eyeshadow is a unique cream-gel eyeshadow that offers 24-hour wear without creasing or fading. It features ink pigments for intense color and a smooth texture that glides on easily. This eyeshadow is perfect for those who want vibrant, crease-proof color that lasts all day.

What We Like
Long-lasting wear for up to 24 hours without creasing or fading
Intense color payoff thanks to ink pigments
Unique cream-gel texture that smooths on easily
#TOP 4

Maybelline Eyestudio ColorTattoo Eyeshadow

K1706900
Chocolate Suede
1 Count (Pack of 1)
Maybelline Eyestudio ColorTattoo Eyeshadow Cover
Maybelline New York Eyestudio ColorTattoo Metal 24HR Cream Gel Eyeshadow, Chocolate Suede, 0.14 Ounce (1 Count)

The Maybelline ColorTattoo Eyeshadow offers vibrant, long-lasting color that enhances your look. With its innovative ink technology, this cream-gel formula glides on smoothly, making application effortless. Whether you're going for a bold statement or a subtle touch, the matte finish helps create a polished appearance. Plus, its 24-hour wear ensures your makeup stays fresh throughout the day, giving you the confidence to tackle anything without worrying about touch-ups. This eyeshadow is perfect for anyone seeking a reliable and stylish addition to their makeup routine.

What We Like
Vibrant, long-lasting color
Smooth application
Matte finish
24-hour wear
#TOP 5

Revlon Eyeshadow Palette, So Fierce Prismatic Eye Makeup

7255425001
961 That's A Dub
Revlon Eyeshadow Palette, So Fierce Prismatic Eye Makeup Cover
Revlon Eyeshadow Palette, So Fierce Prismatic Eye Makeup, Ultra Creamy Pigmented in Blendable Matte & Pearl Finishes, 961 That's A Dub, 0.21 Oz

Revlon's So Fierce Prismatic Eye Makeup is a high intensity eyeshadow palette with an ultra creamy texture and prismatic colors. The palette is available in 6 prismatic palettes that can be used wet or dry, with a polished crystal finish and high level of pearl. Customers have found that the colors are rich and smooth, and last for several hours without creasing or smudging. However, some customers have found that the colors are not as intense and vibrant as the images, with the green being more of a murky pond water green.

What We Like
Ultra creamy texture
High intensity eyeshadow
Available in 6 prismatic palettes
Rich and smooth colors
Last for several hours

CAKAILA 40 Colors Glitter Eyeshadow Palette

JME1001
Multicolor
CAKAILA 40 Colors Glitter Eyeshadow Palette Cover
evpct CAKAILA 40 Colors Glitter Sparkle Eyeshadow Makeup Palette Pallets For Women Girls Black White Glitter Chunky Eyeshadow Pressed Powder Pink Shimmer Glue Gel Eyeshadow sombras de ojos profesional

The CAKAILA 40 Colors Glitter Sparkle Eyeshadow Palette is highly pigmented and waterproof, catering to every taste and preference. It's perfect for various occasions and suitable for all skin types. The glitter can be easily removed with makeup remover products or makeup wipes. Additionally, it comes in a perfect package, making it an ideal gift for friends or family. As a professional cosmetics seller, evpct provides the best service and offers a solution within 24 hours if you receive damaged goods or are not satisfied with the product.

What We Like
40 highly pigmented glitter colors
Waterproof and long-lasting
Easy to remove
Suitable for all skin types and occasions
Comes in a perfect package, making it an ideal gift
#TOP 7

Milani Bella Charcoal Eyeshadow

MAS-11
Bella Charcoal
Milani Bella Charcoal Eyeshadow Cover
Milani Bella Eyes Gel Powder Eyeshadow, Bella Charcoal, 0.05 Ounce

Milani Bella Charcoal Eyeshadow is a versatile eyeshadow that starts as a gel and transforms into a powder, offering you the best of both worlds. With its rich and vibrant color, this eyeshadow allows you to create stunning eye looks that make your eyes pop. The velvety matte finish gives your eyes a fuller and more defined appearance, enhancing your overall makeup look. Whether you're going for a natural everyday look or a bold and dramatic eye makeup, this eyeshadow is perfect for any occasion. The gel to powder formula makes it easy to apply and blend, ensuring a smooth and seamless finish. Milani Bella Charcoal Eyeshadow is a must-have for every makeup lover.

What We Like
Transforms from gel to powder
Rich and vibrant color
Velvety matte finish
#TOP 8

Almay Shadow Squad Eyeshadow Palette

7594-11
Less is More
1 Count (Pack of 1)
Almay Shadow Squad Eyeshadow Palette Cover
Almay Shadow Squad, Less is More, 1 count, eyeshadow palette, Gel,Powder

Enhance your eyes with the versatile Almay Shadow Squad Palette. This eyeshadow palette features one shade in four finishes: matte, metallic, satin, and glitter. Whether you prefer a subtle daytime look or a glamorous evening look, this palette has you covered. The velvety smooth texture allows for easy application and blending, making it perfect for both beginners and makeup enthusiasts. With a variety of dynamic shades to choose from, ranging from flattering neutrals to on-trend colors, you can create endless eye-catching looks. The Almay Shadow Squad Palette is a must-have for every day wear, offering convenience and versatility in one compact palette.

What We Like
Affordable
Good pigmentation
Long-lasting
Easy to remove
Suitable for 35+ women
#TOP 9

e.l.f. Liquid Metallic Eyeshadow

82985
Moon
e.l.f. Liquid Metallic Eyeshadow Cover
e.l.f. Liquid Metallic Eyeshadow, Gel Formula, Multi-Dimensional Finish For Bold Eye Looks, One-Swipe Coverage, Vegan & Cruelty-Free, Moon, 0.1 Fl Oz

e.l.f. Liquid Metallic Eyeshadow is a high-shine, long-lasting, and quick-drying gel formula that provides multi-dimensional metallic coverage in one swipe. It is buildable for day and night looks and can be used as an eyeliner. It is made with skin-loving ingredients and is vegan and cruelty-free. Customers love the glitter payoff without the fallout and the striking color that lasts all day. However, some customers have complained that the product is too pale and not highly pigmented, and that it dries out quickly.

What We Like
Glitter payoff without fallout
Long-lasting and doesn't crease
Easy to apply and blend
#TOP 10

Falocutus Gel Eyeshadow Stick Set

Falocutus
N-Twilight Garden
Falocutus Gel Eyeshadow Stick Set Cover
Falocutus 3 PCS Gel Eyeshadow Stick,Cream Matte and Shimmer Eyeshadow Pencil,Waterproof & Smudge-Proof Highlighter Makeup Pen,Long Lasting Shimmer Finishing and Create Resistant,N-Twilight Garden

The Falocutus Eyeshadow Stick offers a creamy, blendable formula that glides on smoothly for easy application as either an eyeshadow or liner. You can enjoy vibrant, buildable color that resists smudging and creasing throughout the day. Its waterproof design ensures your look stays intact, even in humid conditions. Plus, with no brushes required, you can quickly achieve a polished finish using just your fingers, making it perfect for on-the-go touch-ups or for beginners looking to simplify their makeup routine.

What We Like
Smudge-proof formula
Long-lasting wear
No brush needed
Multi-purpose use
Buying Guide Image

The Ultimate Gel Eyeshadow Buying Guide

How to Choose Gel Eyeshadow: A Comprehensive Guide

If you're on the hunt for the perfect eyeshadow, you may be tempted by the allure of gel eyeshadows. But with so many options on the market, it can be hard to know where to start. Fear not, for we have compiled a guide to help you choose the best gel eyeshadow for you.

Consider Your Skin Type

The first thing to consider when choosing a gel eyeshadow is your skin type. If you have oily eyelids, you may want to opt for a matte formula, as shimmery formulas can exacerbate oiliness and lead to creasing. If you have dry skin, a moisturizing formula may be your best bet.

Determine Your Desired Finish

Gel eyeshadows come in a variety of finishes, from matte to metallic to glittery. Think about the look you want to achieve and choose a finish that will help you achieve it. If you want a subtle, daytime look, a matte or satin finish may be your best bet. If you want to add some drama to your look, a metallic or glittery finish may be more your style.

Consider Your Eye Color

Your eye color can also play a role in which gel eyeshadow will look best on you. For example, if you have blue eyes, a warm, copper-toned eyeshadow can help bring out the blue in your eyes. If you have green eyes, a purple-toned eyeshadow can make your eyes pop.

Test the Formula

Before purchasing a gel eyeshadow, it's important to test the formula. Apply a small amount to your eyelid and wear it for a few hours to see how it wears throughout the day. Does it crease or fade? Does it feel comfortable on your eyelids? These are all important factors to consider before committing to a formula.

Consider the Brand

While we won't recommend specific product names, it's important to consider the brand when choosing a gel eyeshadow. Look for brands that are known for their high-quality and long-lasting formulas. You may also want to consider brands that offer a wide range of colors and finishes to choose from.

Conclusion

Choosing the right gel eyeshadow can be a daunting task, but by considering your skin type, desired finish, eye color, and testing the formula, you can find the perfect one for you. Remember to also consider the brand and choose one that offers high-quality and a wide range of options. With these tips in mind, you'll be rocking a flawless eye look in no time.

Frequently Asked Questions (FAQs)

1. How do you apply gel eyeshadow?

They are very similar to or, in some cases, the same as creme eyeshadow. You can apply gel eyeshadow much like you apply creme eyeshadow. Wash and dry your face, apply some primer, and use either a brush or your fingertip. Gel eyeshadow is great to apply because you'll look radiant and shimmery in no time!

2. What is Jelly eyeshadow?

Imagine this: Silly Putty and your favorite metallic eyeshadow got married and had a baby. That's basically what eyeshadow jelly is. It's a gel-cream hybrid that combines the very best of both worlds — it applies like a gel but is dry like a powder. ( Photo via Vogue Brasil/Ricardo Toscani)

3. What is cream eyeshadow for?

WHY CHOOSE CREAM EYESHADOW? Again: They're just so easy to use. The creamier the formula, the easier it is to blend into skin for a diffused, seamless effect. Even the darkest, most highly pigmented formula is pliant and blendable.

4. Is liquid eyeshadow a thing?

Sotomayor and Padilla noted that liquid eye shadows can work as both an eye shadow base and a main color. "This is great for if you want to create a more dramatic look or if you want a natural look that you would like to have last all day," Sotomayor told us.

Editor's Notes

During our gel eyeshadow research, we found 48 gel eyeshadow products and shortlisted 10 quality products. We collected and analyzed 169,722 customer reviews through our big data system to write the gel eyeshadow list. We found that most customers choose gel eyeshadow with an average price of $6.79.

The gel eyeshadow are available for purchase. We have researched hundreds of brands and picked the top brands of gel eyeshadow, including MAYBELLINE, e.l.f., REVLON, evpct, Milani. The seller of top 1 product has received honest feedback from 560 consumers with an average rating of 4.9.

Written by
Lisa Bechard Avatar

Lisa Bechard is a skin therapist with 12 years of working experience in the beauty industry and also an experienced beauty writer who has expertise in skincare, medical aesthetics and cosmetic surgery, and wellness. Her writing skills are excellent and all her content is very persuasive and insightful.