Best Eyeshadow Bases & Primers of 2025

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Eyeshadow bases and primers are essential for achieving a flawless eye makeup look. These products act as a foundation for eyeshadow, creating a smooth and even base for the color to adhere to. They also help to prevent creasing and fading, making your eyeshadow last longer throughout the day. Bases and primers come in a variety of formulas, including cream, gel, and powder, and can be applied with a brush or your fingertips. Whether you're going for a bold and colorful look or a subtle and natural one, using an eyeshadow base or primer is a must-have step in your makeup routine.
At a Glance: Our Top Picks
Top 10 Eyeshadow Bases & Primers
e.l.f. Lock It Down Primer
The e.l.f. Eyeshadow Primer is designed to keep your eye makeup looking vibrant and fresh all day long. It creates a smooth base that intensifies the color of your eyeshadow, ensuring that your looks pop. This primer is non-greasy, making it easy to apply and helping to prevent smudging and creasing, so you can enjoy your makeup without constant touch-ups. With its sheer finish, it works well with a variety of colors, allowing you to experiment with endless eye looks. Simply pat it on your eyelids for a perfect canvas.
Milani Eyeshadow Primer
Milani Eyeshadow Primer is a lightweight and invisible primer that intensifies the color of your favorite eyeshadow and increases its wear from day into night. It works on all skin tones, goes on nude, and dries invisibly. The primer is vegan, cruelty-free, and formulated to be the perfect base for your flawless style. You can swipe a small amount across each eyelid before applying eye makeup and choose your favorite eyeliner and eyeshadow shades to create a look that lasts all day.
Wet n Wild Megalast Eyeshadow Primer
Get the most out of your eyeshadow with Wet n Wild Megalast Eyeshadow Primer. The weightless formula preps your lids for eyeshadow, making it easier to apply and wear for longer periods of time. The primer is enriched with vitamin E, which has antioxidant properties. It dries clear, allowing your eyeshadow to shine. Plus, it's cruelty-free and never tested on animals.
Urban Decay Eyeshadow Primer Potion
Urban Decay Eyeshadow Primer is an award-winning nude eyelid primer that provides visibly smooth lids, vibrant creaseless color, and long-lasting eyeshadow looks. Its polymer technology prevents creasing and fading, making it the perfect base for eyeshadow and eyeliner. The creamy, nude formula works on all skin tones, types, and eye shapes, and is great for oily lids and crepey skin around the eyes. You can also mix it with your favorite eyeshadow or pencil for custom cream shadows and liners. With just a touch, this primer ensures long-lasting, crease-free eyeshadow. The flocked wand applicator allows for precise and controlled application every time.
Smashbox Photo Finish Eye Shadow Primer
The Smashbox Eye Shadow Primer is designed to create the perfect foundation for your eye makeup. It effortlessly blends into your eyelids, smoothing out any texture for a flawless base. This primer not only enhances the vibrancy of your eye shadow but also keeps it looking fresh for up to 24 hours. You can say goodbye to fading and creasing, as this product helps make your eye shadow resistant to smudging. Additionally, it nourishes your eyelids while providing protection against sweat and humidity, ensuring your look stays intact all day long.
Urban Decay Anti-Aging Primer
The Urban Decay Primer is a nude eyelid base that helps balance your skin tone and texture, ensuring your eye makeup stays bold and crease-free all day. It features ingredients like Dermaxyl, which smooths the appearance of wrinkles, and Kalpariane, which hydrates and firms the skin for a youthful look. Additionally, optical blurring pigments provide a soft-focus effect, helping to reduce redness and enhance the overall appearance of your eyes. This primer also intensifies the vibrancy of various eyeshadow finishes, making your eye looks pop while keeping them fresh throughout the day.
NYX Ultimate Shadow & Liner Primer - Light
NYX Ultimate Shadow & Liner Primer is a vegan eye primer that extends makeup wear and provides vibrant, saturated color with no-smudge, no-crease, longwearing eye looks. The lightweight formula is creamy with a soft blurring effect and has a unique doe foot applicator for easy, smooth application. This cruelty-free brand is acknowledged by PETA and offers a full range of eye makeup products from eyeshadow palettes to eyebrow makeup and more.
ARTDECO All In One Eye Primer
The ARTDECO Eye Primer is your ideal companion for perfect eye makeup. This all-in-one solution helps to balance and conceal your eyelids while ensuring your eyeshadow lasts all day. With its lightweight formula, it enhances the color of your eyeshadow, making it more vibrant and preventing any creasing. It’s suitable for all skin tones and is dermatologically tested, so you can trust that it’s gentle on your skin. Plus, applying it is easy—just use your finger or a brush to achieve a smooth, even base that keeps your eye makeup looking fresh and flawless.
Urban Decay Eyeshadow Primer Potion Sin
The Urban Decay Eye Primer is an award-winning product designed to enhance your eyeshadow application. This shimmery nude primer smooths your eyelids, allowing for vibrant, creaseless color that lasts throughout the day. With its advanced polymer technology, it effectively prevents creasing and fading of both eyeshadow and eyeliner, ensuring your makeup stays fresh. Its creamy texture works well on all skin types and tones, giving you a beautiful base for any look. Plus, you can mix it with your favorite eyeshadows for a custom cream effect, making it a versatile addition to your makeup routine.
MAC Prep Plus Prime Eye Base
MAC Eye Base Primer ensures your eyeshadow stays vibrant and in place for a full 24 hours. Its unique formula prevents creasing and smudging, allowing you to enjoy a flawless look throughout the day. You’ll appreciate the lightweight texture, which feels almost invisible on your eyelids, making application a breeze. Additionally, this primer enhances the color of your eyeshadow, giving you bold and long-lasting results that are perfect for any occasion. Whether you're preparing for a day at work or a night out, this primer is an essential addition to your makeup routine.
Frequently Asked Questions (FAQs)
1. Do you use eyeshadow primer and base?
It is not recommended to use both eyeshadow primer and base together, as different formulas may not work well when layered. If you choose to experiment, apply the primer first and use thin layers of each product.
2. What is the difference between eyeshadow primer and eyeshadow base?
The main difference is that an eyeshadow base enhances the color of your shadow, while a primer not only enhances color but also helps prevent creasing and extends the longevity of your eyeshadow.
3. What should you use as a base for eyeshadow?
Eyeshadow primer is the recommended base for eyeshadow. It is specifically formulated to act as a grip for eyeshadow, providing better pigment payoff. However, if you need a quick alternative, concealer can also be used as a base.
4. Is it necessary to use eyeshadow base?
Eyeshadow primer is necessary if you want your eye makeup to last for more than a few hours. It helps your eyeshadow stay in place and prevents creasing. Skipping eyeshadow primer may result in shorter wear time and less vibrant eyeshadow.
5. Do you really need eyeshadow primer?
Eyeshadow primer is necessary if you want your eye makeup to last for more than a few hours. It helps your eyeshadow stay in place, prevents creasing, and extends the longevity of your eye look.
During our eyeshadow bases & primer research, we found 48 eyeshadow bases & primer products and shortlisted 10 quality products. We collected and analyzed 90,829 customer reviews through our big data system to write the eyeshadow bases & primers list. We found that most customers choose eyeshadow bases & primers with an average price of $13.73.
The eyeshadow bases & primers are available for purchase. We have researched hundreds of brands and picked the top brands of eyeshadow bases & primers, including e.l.f., Milani, wet n wild, URBAN DECAY, Smashbox. The seller of top 1 product has received honest feedback from 385 consumers with an average rating of 4.7.

Lisa Bechard is a skin therapist with 12 years of working experience in the beauty industry and also an experienced beauty writer who has expertise in skincare, medical aesthetics and cosmetic surgery, and wellness. Her writing skills are excellent and all her content is very persuasive and insightful.
Eyeshadow Bases & Primers Comparison Table
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Brand | e.l.f. | Milani | wet n wild | URBAN DECAY | Smashbox | URBAN DECAY | NYX PROFESSIONAL MAKEUP | ARTDECO | URBAN DECAY | MAC |
Product Benefits | Intensifies eyeshadow color, increases wear time, prevents smudging and creasing, and creates a smooth canvas for makeup; made from skin-loving ingredients and is 100% cruelty-free and vegan | Enhances eyeshadow color and wear, prevents fallout | Extending, Prepping, Conditioning, Smoothening, Nourishing | - | Smooths skin and strengthens. Blends effortlessly, blurs textures, and is sweat and humidity resistant. | Optical blurring pigments create a soft-focus effect that minimizes redness and smooths texture. | Fine Line Treatment, Exfoliating, Smoothening | Enhances eyeshadow longevity, color intensity, and application precision; offers dermatologically-approved formula; and promotes aesthetic appeal | With polymer technology, this primer visibly smooths lids & creates the perfect base for eyeshadow & eyeliner. | Extends eye shadow wear by 24 hours Helps eye shadow stay colour-true Prevents eye shadow from fading and creasing Lightweight Ophthalmologist tested Dermatologist tested Non-acnegenic For all skin types |
Coverage | Full | Lightweight | Lightweight | - | Light | buildable | Full,Lightweight | Light Coverage | buildable | Medium to Full |
Item Form | Cream | Cream | Cream | - | Lotion | Cream | Cream | Cream | Cream | Liquid |
Skin Type | All | All | All, Oily, Combination, Dry, Normal | - | All | Oily, Combination, Dry, Normal | All | All | Oily, Combination, Dry, Normal | All |
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