The Design Of Everyday Things
- Norman, Don
- Basic Books
- Nov 5, 2013
The Design of Everyday Things is a guide to human-centered design that emphasizes the importance of usability over aesthetics. The book argues that product design often ignores the needs of users and the principles of cognitive psychology, leading to frustrating experiences. However, good design is possible, and the book presents simple rules to guide designers in creating products that guide users effortlessly to the right action at the right time. This revised and expanded edition includes new examples and ideas about design and product development, making it a powerful primer for designers and an essential read for anyone interested in the field.