Best Barbie Dolls of 2026

"I bought this for my daughter and she can't get enough of it. She absolutely loves how the flowers appear and disappear, and the doll is gorgeous. It's just the right size for a six-year-old and has held up well, even after going for a swim. I really feel like it was worth what I paid."

"This was a gift for my niece, and after opening the box to check, I was impressed by how cute and well-made the doll is. The surprise color-change feature adds a lot of excitement, especially for kids who love interactive toys. The packaging was solid, and my niece was thrilled with it. Definitely a great deal for the price."

"My 3-year-old granddaughter is obsessed with this doll. She loves the extra feature where the flowers pop out on the dress, and it's become a favorite for bath time or pool play."

"I bought this Barbie for my seven-year-old granddaughter and she absolutely loved it! The detail is impressive, just what you'd expect from Barbie, and the price made it a real bargain. It’s a perfect fit for any young soccer player in the family."

"This was my daughter's first Barbie, and she couldn't have been happier! She has autism and hasn't always connected with dolls, but this one was just right for her and made a wonderful addition to her collection."

"I regularly donate dolls to children in shelters, and this one is a true standout. The rooted hair can be styled, and the deep skin tone is lovely—wonderful for representing ethnic diversity. Plus, it’s an incredible deal. Thank you, Mattel!"

"I gave this to my niece for Christmas and she was absolutely thrilled when she saw it. The packaging was very nice, and the doll itself felt elegant and well-made. Honestly, seeing her smile made this a fantastic value—especially at the sale price."

"As a collector, I was delighted by the detailed features and the quality of this Barbie ornament. It looks just like the real Barbie doll and fits perfectly into my collection. If you stick with Hallmark, you really can’t go wrong."

"I buy a Holiday Barbie every year for my niece, and the quality never disappoints. This one was stunning and a wonderful addition to her collection. She’s always excited to get these, and I love seeing her enthusiasm!"

"I bought this stunning Barbie Fashionistas doll for my 4-year-old granddaughter’s birthday, and she absolutely fell in love with it. The gorgeous design, vibrant color, and top-notch quality really stood out. It's an affordable addition to her collection, and I would definitely recommend it."

"As a collector, I’m genuinely proud to own this cowboy Barbie. She’s beautiful and durable, and the price was a fantastic deal. Her soft hair and light brown color remind me of Cowboy Carter (Beyoncé). I was so impressed that I picked up another version with an afro!"

"I was really excited to get this doll because she looks a lot like my original Black Malibu Barbie from the ‘90s. The quality is excellent, and I loved discovering the dress is holographic. I’ve already started customizing her hair and wardrobe—she’s perfect for both display and playtime with my kid."

"I bought this doll for my niece and was impressed by the gorgeous pink and lilac hair—it really looks as pictured. The doll feels sturdy and well made, with cute details. It’s a simple but adorable Barbie, perfect for kids who love mermaids. The packaging was great and my niece was thrilled!"

"Our toddler adores this Barbie! I was unsure about the hair at first, but realized it dries faster than other Barbies, which is perfect for bath time. The doll doesn’t collect water and looks great after every bath. We love the color combination and unique makeup—plus, the price is fantastic!"

"As a collector, the rare face sculpt and high-quality fantasy hair really stand out for me. Her face is nearly flawless, and the hair is beautiful. The only drawback is the tail doesn’t stay on well, which might bother kids, but she looks amazing on display!"

"I was really impressed by the wide selection and affordability of these Barbies. Even though they feel lighter than the vintage dolls I grew up with, they are actually quite sturdy and make outfit changes a breeze. I got both the natural black hair and petite body dolls—both are fantastic and hold up well to play. Some minor touch-ups to the hair were needed, but overall, I'm thrilled!"

"As a collector, I am proud to own this Barbie. The quality is outstanding, and the afro hairstyle looks fantastic. The doll's dress is beautifully made, and I really think it's a great value for the price. Honestly, it reminds me of Pam Grier—I wish they would make a collector's edition in her honor!"

"I purchased the Barbie in the golden jumpsuit and love her style. My only small gripe is that the boots tend to slip off, but I solved this by using the clear rubber bands from the packaging. Otherwise, she's beautiful and displays wonderfully."

"This set was exactly what my granddaughter wanted for Christmas. It’s absolutely adorable and encourages her imagination, especially since she’s such a big Barbie fan. I’m sure she’ll have hours of fun with it!"

"The Barbie vet playset arrived quickly and in perfect condition. My niece was thrilled with all the little pets and the detailed accessories. It’s clear a lot of thought went into this set, and it made for a truly special gift."

"My granddaughter dove right into playing with this set as soon as she got it. There are lots of small pieces, so I made sure to grab a sandwich bag for storage. It’s a hit in our house!"

"I was really impressed by the high quality and durability of the Ken soccer player doll. The uniform details are excellent, and my child absolutely loved how it looked just like the pictures. Definitely recommend it for any Barbie or soccer fan!"

"I bought this for my daughter's birthday and she immediately adored it. The clothes are well made and the doll itself seems built to last, which makes me feel good about the purchase."

"When I saw this Ken, I was surprised—he looks just like my stepson and even shares his passion for soccer! My stepson thought it was so cool to have a doll that matched him so well."

"This set is absolutely adorable and takes me right back to the 90s! It's a fantastic addition to my collection, and I couldn't be happier with the nostalgia it brings."

"I gave this Barbie and Ken set to my granddaughter for her seventh birthday, and she was thrilled the moment she opened it. The dolls arrived on time and in flawless shape—exactly what I wanted for her surprise."

"I bought these Barbies for my daughter, and she loves how much she can play with them. They're super durable and fit perfectly with all her other Barbie things, which makes playtime even better."

"I've collected the Holiday Barbies since childhood, and I'm thrilled that there's finally a Ken doll in a festive outfit to add to my collection. Great move by the Barbie brand!"

"I think this Ken doll looks very handsome in his suit, and it’s really nice to have him match the Holiday Barbie. Perfect addition for any collector."

"The quality of the doll is great, and it made for a wonderful gift. The shipping was fast, and I’m happy with my purchase."