The Ride of a Lifetime: Lessons Learned from 15 Years as CEO of the Walt Disney Company
- Iger, Robert
- Random House
- Sep 23, 2019
The Ride of a Lifetime: Lessons Learned from 15 Years as CEO of the Walt Disney Company is a memoir by Robert Iger, the CEO of Disney, who shares the ideas and values he embraced while reinventing one of the world’s most beloved companies. Iger explains how he turned Disney into a stronger brand in international markets by recommitting to the concept that quality matters, embracing technology instead of fighting it, and thinking bigger. He explores the principles that are necessary for true leadership, including optimism, courage, decisiveness, and fairness. This book is a must-read for those interested in leadership and success in the business world.